NITA Color Center

NITA COLOR CENTER is a privately owned business established in 2004 and registered under the License Number AKK/AA/1/1000816/2004 by the Ethiopian Ministry of Trade and Industry. NITA COLOR CENTER is currently engaged in the manufacturing of acrylic modified high-quality architectural paints with shades of a wide range. Apart from this, Nita Color Center is the sole manufacturer of artist-grade oil and acrylic paints in the country. Nita color center is owned and managed by Getahun Heramo (a chemical engineer), with a total of 23 years of experience in the field of paint and color technology. The owner has worked previously in various state and privately owned paint factories as head of quality control department, paint ink formulation expert, and project manager. Moreover, he has been actively participating in the establishment of new paint factories from feasibility study up to turnkey level. Import substitution researches are his main area of concern and visit the link Awards for viewing the list of awards offered to him for successful import substitution projects. 1. Acrylic modified water based paints: Points of differences Acrylic modified binder system Nita Color center uses self-cross-linking and convertible acrylics to modify the water resistance of dry paint films. Most conventional paints incorporate only PVA (polyvinyl acetate) copolymer as the principal binder. Paints based on PVA-type binders are non-self cross-linking and hence do have inferior water permeability resistance. Very limited use of tinting pastes Uncontrolled use of tinters dose in the paint recipe is one of the reasons for the early failure of paint film due to water and ultra violet rays. Nita color center encourages the use of direct dry pigment to match the shade of colors. If tinting pastes are to be used the amount should be as small as possible. However it is to be noted that shade variations can be achieved even without adding any colorants by varying the other attributes of color other than hue. Easy color selection Nita color Center has been engaged in the study of the color preference test of some of the targeted customers (over 500) of Addis Ababa for the past 10 years. The main objective of the research was to scientifically discover the native color taste of the customers instead of forcing them to accept the imported shades of foreign companies. Based on this, the center has launched a new color scheme categorized under various interior spaces. No Color Codes Recommended 1 100-200 Living rooms, dining spaces, family rooms 2 205-300 Hallways/ corridors 3 305-400 Master bedrooms 4 405-500 Boys room 5 505-600 Girls room 6 605-700 Guest room The recommended colors fit best buildings intended for rent and real state houses ready for sale as Nita color Center has found out that the colors are the most loved shades by the potential clients. However, the Center has other wide custom made color options for residential and…